Pareto's Law

1) What is Pareto's Law? Sum it up in a paragraph.

Pareto's Law (Lin Webster 2002) States a minority of media producers always serve a majority of consumers. Which links to the 80/20 rule

2) What other industries or examples can you apply the 80/20 rule to?

80% of the population is served by 20 of businesses 
80% of the market share is owned by 20% of the companies
80% of complaints come from 20% of the customers
80% of value is achieved with the first 20% of effort80% of work is completed by 20% of your team80% of software problems are caused by 20% of bugs80% of customers only use 20% of software features 80% of wealth is owned by 20% of people 

3) List three arguments in FAVOUR of Pareto's Law applying to the internet:

• google own 127 sites from Feb 12th 2009 - June 11th 2013 including Youtube, Doubleclick, Feedburner, Salesforce, google adsense, picasa, google maps, panoramio, Gmail, Google Earth, blogger.

•  top 5% of all websites accounted for almost 75% of user volume.
  
• 80% of searches on the internet are searched on 20% of search engines

4) List three arguments AGAINST Pareto's Law applying to the internet:

• Sites such as twitter don't own what is produced or tweeted as that's user generated.
• Blogger is owned by Google but doesn't produce the blogs, there is a variety of people and opinions, the majority are the producers.
•  The above also applies to tumblr posts and instagram pics

5) Even if Pareto's Law applies to internet ownership, does it still apply to the content we read online?

Internet ownership applies to Pareto's law as the above arguments in favour show e.g. Google owning 127 sites. But doesn't apply to content as big companies such as twitter don't control what is poster however, when it comes back to audiences Pareto's law could apply again e.g. 80% of tweets come from 20% of tweeters.